Understanding Response Sources

Updated October 31, 2026 156 views

Understanding Response Sources

Every response in your Response Center comes from a specific source, helping you understand where leads originate.

Source Types

Listing Inquiry

Contact forms from property listing pages. These typically include buyer/seller interest and specific property questions.

Property Form

Lead capture forms embedded on property websites. Often used for requesting showings or more information.

Presentation

Form submissions from AI-generated presentations. Captures interest from presentation viewers.

Email Campaign

Responses from email marketing campaigns. Tracks engagement and replies from email recipients.

Custom Form

Your own form templates created in the Form Builder. Fully customizable for any purpose.

Open House

Sign-in forms from open house events. Captures visitor information and follow-up preferences.

Filtering by Source

Use the source filter dropdown to view responses from specific sources:

  1. Click the source type dropdown
  2. Select the source type to filter
  3. View only matching responses

Source Context

When viewing a response detail, the source section shows:

  • Source type and label
  • Campaign or form name (if applicable)
  • Link to view the original source
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